Why do businesses need to analyze the traffic sources rather than the number of visits made to their websites?

Why do businesses need to analyze the traffic sources rather than the number of visits made to their websites?

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The number of visits to a website demonstrates how many people visited it while the traffic sources will show why people visited a website. It is important to understand whether people used search engines, visited the site directly or some other ways in order to assess the effectiveness of marketing activities of the company. At Traffsite we offer you services of web analytics and SEO tools in order to monitor the performance.

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